brand identity

Who the heck are you selling to? Part Two

Who the heck are you selling to? Part Two

Many small business owners aren't clear about their ideal customer. For this reason, they waste a lot of time and money trying to sell their product or services to people who aren't good potential customers. Here are some tips to help you find your business's ideal customers.
 

How to stand out from your competitors

How to stand out from your competitors

What’s your unique point of difference? We look at fours ways to help you stand out from the crowd.