vision

How to review an unpredictable year - 7 questions to ask yourself

How to review an unpredictable year - 7 questions to ask yourself

Every year it’s important to review what’s happened and look forward to the year ahead. 2016 with all its unpredictability is no different. Here’s the questions we use to do just that.

Business vision: who are you accountable to?

Business vision: who are you accountable to?

Every successful entrepreneur or business owner needs to keep evolving and improving both personally and professionally in order to achieve their overall vision – accountability is the only way to achieve this.  Who are you accountable to?

How to stand out from your competitors

How to stand out from your competitors

What’s your unique point of difference? We look at fours ways to help you stand out from the crowd.

Embracing change - now we are five!

Embracing change - now we are five!

As we celebrate our fifth year in business we share some of the changes we’ve embraced to set us up for the next five years and beyond...

 

 

The power of brand clarity

The power of brand clarity

You know your brand is a bit of a muddle. People tell you. You know you need clarity but you're not sure how to get it. Read on to find out how businesses like yours can move from cloudiness to Clarity.

Vision: the importance of 'less but better'

Vision: the importance of 'less but better'

It’s easy to fall into the trap of pursuing many things so that you don’t miss out on new opportunities. But having a strong vision allows us to pursue ‘less but better’. Here’s why it’s important.

Website costs: why you need to invest in knowing what you want

Website costs: why you need to invest in knowing what you want

The cost of having an effective website is often seen as too high for smaller businesses, leading to the most important phase of the project –the discovery phase– being so cut back it’s effectively useless. Investing in having clear objectives and goals will ultimately save you money in the long run. Here’s why.

Staying the course: 4 key reasons to push ahead with your vision

Staying the course: 4 key reasons to push ahead with your vision

It can take great courage to push ahead with your newly discovered clarity on your business direction. Many of us can have a tendency to let fear drive us to 'stick with what we know'. This post encourages you to push through this fear to 'risk' your new found success.

Business direction: 4 key reasons to involve your team

Business direction: 4 key reasons to involve your team

Small business owners can often act under the false assumption that the rest of the team are already clear on the vision and direction the business is going in. Many times, this simply isn't the case. And if staff don't understand, how will your customers? This post gives 4 reason to involve staff in vision and direction. 

How to write a rock solid website brief

How to write a rock solid website brief

Have you ever been tendering for your website only to receive three extremely varied estimates? Often this is due to not having a rock solid brief. So read on to see how you can write one.

Brand personality and why it’s important

Brand personality and why it’s important

Imagine if you had customers who loved your brand so much, they were willing to pay more and travel further just to make sure they did business with you? That’s what having a strong brand personality can do. Here are some things to help develop yours.

Values - how to connect with the right customers

Values - how to connect with the right customers

Understanding your values –your belief system in action– will help you connect with the right customers, suppliers and partners helping you achieve your wider goals. But how do you go about identifying your values? Read on...

Vision – what problem are you solving?

Vision – what problem are you solving?

Really understanding the problem you are solving in your business helps to get to the core of what it is you do, clarifying your vision and enabling you to communicate this clearly. But how do you identify the problem?

How to stop firefighting and deal with future planning

How to stop firefighting and deal with future planning

As a business owner or independent worker you’ll have lots on your plate. How can you stop firefighting and make time to deal with future planning? It’s always the business planning and marketing that gets dropped. Business owner, Richard Lalchan shows you how to keep it on the agenda.